Skip navigation

Sara Cwynar @ The approach

PHOTOGRAPHY /

© 2020 Sara Cwynar

All images & content:
Courtesy of The Artist
&
The approach, London

Installation views:
Jedrzej Nyka

CREDITS /

April 20, 2020 

2-TIMES  Art
Sara Cwynar,
Marilyn
@ The approach
— 

I wanted to
think through the
multiplication of a
person in images;
how people are
reproduced (and
increasingly reproduce
themselves), and how
this process suggests
an overwhelming
amount of choice
that isn’t actually
a choice at all...
” 

Born: 
1985 — Vancouver,
BC, Canada. 

‘Marilyn’:
 
Is New York-based 
artist Sara Cwynar's 
first with The approach, 
featuring ‘Red Film’, 
the third film in a trilogy
exploring how desire
manifests through
objects.
— 
Marilyn conveys
an endless circling
of objects, images,
and value signifiers.
The same images
(and bodies) are used
over and over—be it
Marilyn Monroe’s body,
a reclining nude in a
classical painting, or
a model on an
E-commerce site. 

Red Film critiques
capitalism’s persuasive,
constant pressure to
conform and consume;
questioning the effects
of this torrent on the
self; and pointing to
the use of ‘high art’
to sell aspirational
merchandise.
 

2-TIMES' highlights: 
· Red Rose II, 2020 
· Ali from SSENSE.com
(How to Marry a
Millionaire), 2020
 

On view at:
 
The approach 

1/F, 47 Approach Rd,
London E2 9LY,
United Kingdom. 

Closes: 
April 30, 2020.